Gilera Motors will be the exclusive distributor for sale and service of Hero motorcycles and scooters in the country. Gilera will also make new investments to drive the business growth.
Key points to note –
- Founded in 1953, Gilera is one of the oldest motorcycle manufacturers in Latin America.
- Gilera Argentina with more than 200 distributors is one of the main players in the country
For easy reference –
Hero MotoCorp already sells its products in more than 40 countries across Asia, Africa, Middle East, and Latin America. Besides having 6 manufacturing facilities in India, it also has one each in Colombia and Bangladesh.
Deal with Gilera is one more step to try expand the operations globally.